I speak with a lot of coaches about their businesses. More often than not, their business is a direct reflection of them. Service delivery, organization, planning… it’s all literally the same as the... ...more
Blog
March 29, 2025•2 min read
As fitness professionals, we're all taught countless sales techniques and closing strategies. Some of which just simply don’t jive with me and ultimately seem sleazy and insincere. Remember that sal... ...more
Blog
March 22, 2025•3 min read
Are You Driving Your Business, or Is It Driving You? I look at business a little differently than most… If you’ve been reading and following along for any length of time, you probably know that alread... ...more
Blog
March 21, 2025•2 min read
I hope you’re not tired of me talking about funnels because the more I think about the concept, the more I see the application in literally everything we do as coaches. It’s not just something that s... ...more
Blog
March 21, 2025•3 min read
Mastering the Social Media Funnel Last week we went over the fundamentals of a funnel and how you can start to look at everything you’re doing in your business as a means to create better, more meanin... ...more
Blog
March 21, 2025•3 min read
I’m sure by now you’ve heard the term “sales funnel” in reference to some instagram ad strategy. If you’re not a business person, you probably either don’t care or think it’s some advanced strategy t... ...more
Blog
March 21, 2025•2 min read
Education is dead Yup, you read that right - the guy who owns an education website and has devoted his entire life to learning and most of the last 10 years to educating other coaches believes that ed... ...more
Blog
March 21, 2025•3 min read
It's 6 AM, and I'm watching the sunrise from the Las Vegas Strip, laptop open, reviewing client check-ins from across the globe. A decade ago, I couldn't have imagined this reality - running a thrivin... ...more
Blog
March 21, 2025•2 min read
The Science of Sustainable Weight Loss: Why Flexibility Matters As strength coaches and nutrition professionals, we've all seen it countless times: the determined client who walks into our office, sho... ...more
Blog
March 20, 2025•4 min read
When it comes to implementing jump training with your clients, the gap between research and real-world application can feel overwhelming. You know the basics—force production, landing mechanics, progr... ...more
Blog
March 19, 2025•2 min read
Working With Challenging Clients How many of you have worked with a client who just wouldn’t budge? You’ve shown them the path, cleared every obstacle, and even cheered them on, but they just sit ther... ...more
Blog
March 19, 2025•2 min read
I've been saying it all along! Fasting is no more effective than creating a caloric deficit... Ok, here is where I chime in with a MASSIVE "I told you so!" ...more
Blog
March 19, 2025•9 min read
Coaches Corner PhD