Discover The Latest Blogs
Stay updated with Our Informative Blog Posts
The Brands We Actually Use (and Why)
At CCU, quality matters more than hype. We cut through the noise. We provide scientifically supported training, coaching and nutrition methods. We help coaches and clients get real results — using too... ...more
Blog
November 01, 2025•3 min read
Every "YES" to something is a "NO" to something else
I didn't understand this in my twenties. I thought saying yes to everything was what ambitious people did. I moved to a new country and worked for free because I wanted the notoriety of being a Divisi... ...more
Blog
October 26, 2025•5 min read
The habits that were killing my coaching business (and I didn't even know it) - Paul Oneid
I used to think success meant doing more. More clients. More hours. More content. More effort. Three years ago, I was training 16 times a week, running two businesses, and burning myself into the fuck... ...more
Blog
October 18, 2025•4 min read
The Luckiest Coaches I Know Are Also The Hardest Workers
I used to think "luck" was something that just happened to other people. Ten years into my coaching career, I was still waiting for my big break. Watching other coaches land partnerships and speaking ... ...more
Blog
October 11, 2025•4 min read
You Can't Ask Them to Do What You Won't Do Yourself
Picture this: You're standing in a parking lot at 5:30 AM, weighing yourself on a scale because the hotel bathroom floor is carpeted and you need an accurate number. Or maybe you're eating meal three ... ...more
Blog
October 04, 2025•8 min read
Steal my AI content creator stack
Stop Creating Content from Scratch: How AI Can Turn One Video Into a Month's Worth of Content ...more
Blog
September 27, 2025•2 min read
The $100K Mistake Every Personal Trainer Makes Going Online - Paul Oneid
I just got off a call with a trainer I'll call "Jake." Jake had built a solid in-person business in Florida. 15-18 clients at his peak. Good money. Then life happened - he moved states and had to sta... ...more
Blog
September 20, 2025•2 min read
My system to double your business in a month - Webinar Announcement
I had the opportunity to speak with a group of coaches as part of another mentorship group, hosted by a friend of mine, Matt Shiver, yesterday. Man, what an opportunity! Matt’s mentorship focuses on... ...more
Blog
September 15, 2025•2 min read
Learn my secrets to becoming the product of your product - Paul Oneid
You're not here for generic fitness education or surface-level training and nutrition tips. ...more
Blog
September 06, 2025•2 min read
Beyond Social Media: The Psychology of Sustainable Client Relationships
The Nurture Sequence: Why Direct Social Media Conversion Is Killing Your Client Quality I need to address something I see consistently damaging coaching businesses: the rush to convert social media fo... ...more
Blog
August 30, 2025•4 min read
I won my show - Here's what I learned about business and life - Paul Oneid
I sat in my car last weekend after winning my bodybuilding show, and for the first time in my adult life, I cried tears of pride. Not relief. Not exhaustion. Pride. ...more
Blog
August 23, 2025•3 min read
What getting "dick skin shredded" taught me about coaching - Paul Oneid
By the time you’re reading this, I’ll be on stage at my second bodybuilding show… that’s right, all tanned up in a man thong, strutting my stuff on stage, only to have my body judged by a panel of fol... ...more
Blog
August 16, 2025•4 min read
Coaches Corner PhD
Get 1-on-1 mentorship with one of the best coaches in the industry!
